DLaurie AI agency builds an AI operating system for marketing.

The AI operating system for marketing is a marketing department with an AI team inside it, and a founder who stays in charge. We build it on Claude, around your brand, with you approving what goes out.

Team training session with AI tools

You use AI every week. Your marketing still runs on you.

You run a founder-led brand, and AI is already part of your work. But no one's job is marketing operations, so that job landed on you, on top of everything else. AI made you faster. It didn't give you your time back.

Every post, email and campaign still goes through you.

Posts, emails and campaigns go out only when you, or the one other person who helps, find the hours to make them. Growing means adding people or hours.

AI helps with a task. You still run the work.

A prompt gets you a draft. Then you explain your brand again, check the draft, fix it and publish it. When you do find an hour, it is hard to know what to ask AI for next.

Nothing checks the work before it reaches you.

Drafts either go out as they are, or you rewrite them. Either way the checking lands on you, on top of everything else.

What the AI operating system for marketing does for you.

You ask in plain language, the work runs from research to live, and every draft is checked before it reaches you.

Say what you need. The finished work comes back to you.

You describe the request in plain language. One front door, the Orchestrator, decides which specialists the work needs and sends it to them, so you are not the one passing work from step to step.

Whole jobs, not single answers.

Agents carry each job from research to brief to draft to review to live, working from your marketing plan, with you approving at the points that matter. Your brand is already in the work, so you don't explain it again each time. The system also starts work without being asked and drafts the next steps, so you aren't left working out what to ask for.

A QA agent checks every draft before you see it.

Each draft is checked against your brand voice and rules before it reaches you, so you review finished work. Nothing publishes without your approval.

FOUNDER asks in plain language (Claude Cowork) approves / revises / kills (Review page) ORCHESTRATOR 11 SPECIALIST AGENTS QA QUEUE CARD every draft checked before the Founder sees it reads only what the task needs SHARED CONTEXT brand, proof, market, rules, learnings, campaigns DATA Queue, Signals, Plays, Campaigns, Learnings, Creative Assets, Run Log, ... Daily Signals: Clarity, Bing Weekly Pulse: GA4, GSC FOUNDER asks in plain language (Claude Cowork) approves / revises / kills (Review page) ORCHESTRATOR 11 SPECIALIST AGENTS QA every draft checked before the Founder sees it QUEUE CARD reads only what the task needs SHARED CONTEXT brand, proof, market, rules, learnings, campaigns DATA Queue, Signals, Plays, Campaigns, Learnings, Creative Assets, Run Log, ... Daily Signals: Clarity, Bing Weekly Pulse: GA4, GSC

We built our own marketing department on it first.

DLaurie AI's own marketing runs on one working system: the AI operating system for marketing, with Claude as its brain and headquarters.

Specialists with one job each.

Each of the eleven specialists owns one job, knows its limits and knows who it hands work to.

One shared knowledge base.

Every specialist reads the same voice, audience, offers, rules and lessons.

A record of every decision.

The system records every task and decision with its reason, logs every agent run and gives every agent a pause switch.

We can build this system around your brand: the agents and rules carry over, and a new knowledge base holds your voice, audience, offers and rules.

It's a self-improving marketing operating system. It gets better every week, because every decision you make teaches it. Self-improving doesn't mean unsupervised. The system proposes how to get better. You approve what changes.

Three steps to a running system.

Step 1

Book a discovery call.

We talk through how your marketing runs today and what the system should take on first. The call leads to an audit of your brand's marketing infrastructure, with baseline measures set so we can see what changes.

Step 2

We design the system.

Systems design sets the architectural structure for how your brand's marketing processes need to flow.

Step 3

We build your AI operating system for marketing.

We build your brand's knowledge base, database, orchestrator and specialist agents, then the flow of the system, starting from your marketing plan with you at the top. We test the system once it runs, and training on how to use Claude is included.

From doing the marketing yourself to a department that runs it.

One system takes your request, does the work, checks it and waits for your approval.

The discovery call takes 30 minutes, with no pitch deck. Tell us about your marketing and your AI tools.