Real answers. No filler.

It depends on where you are right now.

If your marketing is underperforming and you want to rebuild it using AI — and you want your team able to run the new system independently — start with AI Training. It's the fastest path from "AI tools we're barely using" to a marketing operation that actually runs.

If you're not sure where to start, the AI Opportunity Snapshot is a focused 60–90 minute diagnostic. It maps where the gaps are and which service makes the most sense next. The $250 fee is credited toward the AI Marketing Sprint.

If you already know your priorities and need to move fast, the AI Marketing Sprint is execution: built and launched in 30 days.

When in doubt, the discovery call takes 30 minutes and tells you which path fits.

An AI marketing consultant for DTC brands helps founder-led businesses rebuild how they get found, convert, and retain customers — for the way buyers actually make decisions now. That means strategy first: diagnosing what's not working and why, then rebuilding the marketing infrastructure to fix it using AI-powered systems.

The difference between a DLaurie AI engagement and a traditional marketing consultant: the deliverable isn't a strategy deck. It's a rebuilt system your team can operate independently, built around how buyers find products today.

If your marketing is underperforming and you want to fix it — and you want your team walking away able to run the rebuilt system on their own — AI Training is the right starting point. No prior AI experience required.

The only real prerequisite: actual marketing work that needs to get done. Training is built around your team's real tasks, not slide decks. By the time the session ends, your team has already built and used the system on real work.

The AI Opportunity Snapshot is a focused 60–90 minute diagnostic. We look at how buyers are currently finding your brand, where the marketing strategy is breaking down, and what to prioritize. You leave with a clear picture of what's not working and which engagement makes the most sense next. The $250 fee is credited toward the Sprint.

The AI Marketing Sprint is execution. One marketing pain point is scoped on day one. Over 30 days, the strategy and systems to fix it are built and handed off — your team operates it independently at the end.

Most clients use the Snapshot to get clear on priorities, then move into a Sprint to act on them.

Most AI training fails at adoption — not because the content is bad, but because it's delivered as theory with no connection to how the team actually works.

Every DLaurie AI training session is built around your team's actual marketing tasks — the specific workflows your brand needs to run. We build them live, inside the session, on real work. By the time training ends, your team has already operated the system. That's why adoption sticks.

A marketing agency runs your marketing and creates a dependency — when the contract ends, so does the output. You're renting execution, not building capability.

DLaurie AI rebuilds your marketing strategy and builds the systems your team needs to execute it — then trains your team to run both independently. The goal of every engagement: when we're done, you don't need me anymore. You have a rebuilt strategy, the systems to execute it, and a team that owns the operation.

That's a fundamentally different model — and a fundamentally different result.

Results depend on your starting point, but documented outcomes across engagements include:

• Organic search traffic and purchases that grow without depending on paid ad spend
• A marketing team that operates independently — no vendor dependency after handoff
• 8–12 hours per week recovered from manual marketing tasks

One client — a founder-led Wellness DTC Brand that rebuilt their marketing strategy and infrastructure from the ground up — produced +500% organic purchases, +472% search clicks, and +262% active users in under 6 months.

No. DLaurie AI works with founder-led DTC brands across categories — wellness, apparel, home goods, beauty, food and beverage, and more.

The strategy and systems aren't category-specific. What matters is business stage ($250K–$10M+ revenue), team structure (founder-led with a small team or solo operator), and the commitment to rebuilding — not just adding more tools on top of a strategy that isn't working.

Pricing is scoped to each engagement based on team size, current marketing setup, and depth of work.

AI Training is the most accessible entry point — typically half-day or full-day for a small team. The Snapshot is fixed-scope at $250, credited toward the Sprint. The Sprint is a larger investment scoped after the discovery call.

The 30-minute discovery call is the right place to discuss what an engagement would cost for your specific situation — no commitment required.

It varies by service. The Snapshot delivers within days of kickoff. AI Training is typically one focused session — half-day or full-day — with optional follow-up. The Sprint is completed within 30 days. Not a months-long retainer.

The goal of every engagement is to move fast and build something your team can own and operate independently. Exact timelines confirmed on the discovery call.

All DLaurie AI engagements are delivered virtually, which means your team can participate from anywhere.

AI Training is conducted live over video — not pre-recorded, not asynchronous. A real working session with your actual team, building the marketing systems your brand needs to run. Whether your team is fully remote, distributed across time zones, or in a single location, the format works.

Fair question. It's why every engagement is built around your brand's actual marketing challenges — not generic demos. By the time training ends, your team has already built and operated the system on real work.

If you hit walls during implementation, follow-up support is included. And if you're not sure where to start, the Snapshot is specifically designed to de-risk the process — mapping where the gaps are and what to prioritize before any work begins.